Hi Darlings, today’s post is going to be the review and swatch of the Lottie London Imogenation Ultra Glow Creme Eyeshadow in the shade Storytime.
I have to be honest, while I researched this product I found out that Imogenation is actually a youtuber Lottie London had a collab with. I don’t know her, I honestly swatched the product in the store and fell in love with it. Here’s her channel.
I wonder why more people don’t talk about this brand, they are really affordable and this eyeshadow is very pretty. I’m definitely going to try more.
You can get it from Ulta for 5,95$
COLOUR
The shade is a beautiful bronze.
PACKAGING
The packaging is a thick and relatively small tube in a hard plastic material. The shade name is written on the back. It is really nice and sturdy, I like it.
It has a flat doe foot applicator that I love, it picks up just the right amount of product.
FORMULA & APPLICATION
The formula is very creamy and it’s not sticky. The colour is super metallic and glittery but you don’t get any glitter fall down through the day. It’s not patchy at all.
The doe foot applicator allows an easy application and the shadow is easy to blend with the finger. You have time to move it around but once it sets, you won’t be able to move it.
SWATCH
LASTING POWER
I always have to wear an eye primer or my make up won’t last a minute. Even with cream shadows but I feel like most people would want to use it without.
- WITHOUT Primer: This shadow lasted for 6 hours on me before starting to crease. I have extremely oily lids so I was pleasantly surprised.
- WITH Primer: This shadow was bulletproof. I had it on for 12 hours and it was still perfect. If something it got even better.
RATINGS:
- Colour: 10/10
- Longevity: 8/10
- Application: 9/10
- Texture: 9/10
- Pigmentation: 10/10
- Packaging: 9/10
GRADE: A
This eyeshadow is stunning. I’ve been using it a lot and I’m so in love with it. It’s insanely easy to use, super blinding and long-lasting. Works perfectly from day to night. If you are looking for something quick to use daily you’ll love it.
Previous Post:
Becca Rose Quartz Glow Gloss | Review
I really hope you guys enjoyed it, don’t forget to like, comment and share to let me know all your thoughts and if you have any question.
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Love,
Mimi
The links in the post are affiliates, which means I get a small percentage from the sales if you use my link. This does not in any way affect the price you pay for the item, and absolutely does not influence my choice of items to show you.
Beautiful shade! Never tried anything from Lottie London before, and had no idea it was even available at Ulta!
See?!? Why no one talks about them ahhaha
I’ve definitely heard of them but I had no clue who stocked them! I know Butter London has been in-store in Ulta for a while now.
Butter London it’s hard to get here, if it’s available… I think it’s only online but I don’t even know what site stocks it tbh
It’s not the most popular brand here from what I can tell. Ulta likes to shuffle brands in and out of stores a lot, so I wouldn’t be surprised if it disappears one day from their shelves.
Kind of sad actually, I want to try more but it’s tricky to find here too
I am obsessed with this color, looks amazing wow!!! I will forward it to my wife, she is gonna be so interested in trying it out.
I always need to wear primer as well on my eye lids or nothing stays and it just ends up creasing. What primer did you use with it? I like that the color isn’t too bold and is more of a shimmer to it.
I use the nars smudgeproof one (it’s the only one they have ?)
Wow.. I love this colour. Yea, without primier nothing stays.
The struggle!
I haven’t tried this brand, but looks so great..! I love that shade..! Thanks for suggesting..!
Thank you
Such a nice shade..! It looks easy to use, the packaging looks cool too..! Thanks for sharing..
Thank you x
I’ve actually never heard of the Lottie London Imogenation Ultra Glow Creme Eyeshadow before. Do you know if it’s available in Canada? I would love to try it out!
If you can order from ulta then yes x
Ooh, what an absolutely stunning shade! I’ve never tried anything from Lottie London before but this looks beautiful and I have a wedding to attend soon which I think it would be perfect for. I’m definitely going to pick it up and give it a try 🙂
Louise x
That makes me so happy! Let me know how you like it!
Love the eyeshadow! I always lean towards the gold tones too! Love this!
Thank you x
What a lovely shade ! I could totallt wear it, I love glittery eyeshadows ! And it’s so affordable ? thanks for sharing ! ?
Beautiful colour! I’d love to try this
Enjoy girl x
Loving this shade! I like that it’s easy to apply as well. I’ve honestly never tried eye shadow like this before but after seeing this review, I think I’m done with your usual eyeshadow and I’m ready for this one!
I hope you’ll love it as much as I do
I am loving the colour.
So pretty
This is the most beautiful colour, it suits your eyes perfectly! I might have to get one for myself! 🙂
Enjoy! X
Totally agree with your ratings. The outcome looks amazing and I am loving the shade especially that glittery effect.
Stunning right?