Hi Darlings, today’s post is going to be the review and swatch of the Lottie London Imogenation Ultra Glow Creme Eyeshadow in the shade Storytime.
I have to be honest, while I researched this product I found out that Imogenation is actually a youtuber Lottie London had a collab with. I don’t know her, I honestly swatched the product in the store and fell in love with it. Here’s her channel.
I wonder why more people don’t talk about this brand, they are really affordable and this eyeshadow is very pretty. I’m definitely going to try more.
You can get it from Ulta for 5,95$
The shade is a beautiful bronze.
The packaging is a thick and relatively small tube in a hard plastic material. The shade name is written on the back. It is really nice and sturdy, I like it.
It has a flat doe foot applicator that I love, it picks up just the right amount of product.
FORMULA & APPLICATION
The formula is very creamy and it’s not sticky. The colour is super metallic and glittery but you don’t get any glitter fall down through the day. It’s not patchy at all.
The doe foot applicator allows an easy application and the shadow is easy to blend with the finger. You have time to move it around but once it sets, you won’t be able to move it.
I always have to wear an eye primer or my make up won’t last a minute. Even with cream shadows but I feel like most people would want to use it without.
- WITHOUT Primer: This shadow lasted for 6 hours on me before starting to crease. I have extremely oily lids so I was pleasantly surprised.
- WITH Primer: This shadow was bulletproof. I had it on for 12 hours and it was still perfect. If something it got even better.
- Colour: 10/10
- Longevity: 8/10
- Application: 9/10
- Texture: 9/10
- Pigmentation: 10/10
- Packaging: 9/10
This eyeshadow is stunning. I’ve been using it a lot and I’m so in love with it. It’s insanely easy to use, super blinding and long-lasting. Works perfectly from day to night. If you are looking for something quick to use daily you’ll love it.
I really hope you guys enjoyed it, don’t forget to like, comment and share to let me know all your thoughts and if you have any question.
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The links in the post are affiliates, which means I get a small percentage from the sales if you use my link. This does not in any way affect the price you pay for the item, and absolutely does not influence my choice of items to show you.